LightFox Games

Lightfox Games, chose Node Media's team to oversee the user acquisition launch for their premier game, Knight's Edge. Knight's Edge is a fast-paced, 3v3 multiplayer action battle game that encourages anyone to gear up and take the field. Our goal was to rapidly scale, devise meaningful tests, and expand to an international audience while maintaining spend efficiency.

Lightfox Games, chose Node Media's team to oversee the user acquisition launch for their premier game, Knight's Edge. Knight's Edge is a fast-paced, 3v3 multiplayer action battle game that encourages anyone to gear up and take the field. Our goal was to rapidly scale, devise meaningful tests, and expand to an international audience while maintaining spend efficiency.

Developed full funnel acquisition strategies for new users & re-targeting.

Created custom data solution to attribute multi-channel revenue.

Expanded launch to 50+ different countries with individual regional strategies.

“Node Media has transformed our
acquisition marketing, helping us to
scale dramatically and adopt new
channels we weren't using before.”

Lindsay Holden- CEO, Long Game

50+

Expanded to 50+ countries with individual strategies.

50%

Achieved 50% lower CPIs vs. industry average

3X

Increase in Incremental Revenues